EZE Grow (“we,” “us,” or “our”) operates the website ezegrow.com and provides Google Ads management services for HVAC, plumbing, and water damage restoration businesses across the United States. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your data.
By visiting our website or engaging our services, you agree to the practices described in this policy. If you do not agree, please do not use our website or services.
Questions? Email us anytime at info@ezegrow.com.
1. Information We Collect
We collect information in two ways: information you provide directly, and information collected automatically.
Information you provide directly:
- Name, email address, phone number, and company name when you fill out a contact form or book a strategy call
- Business details such as your website URL, service area, and monthly ad budget when discussing our services
- Google Ads account access credentials when you become a client
- Any messages or files you send us by email or through our website
Information collected automatically when you visit our website:
- Pages you visit and time spent on each page
- Your IP address, browser type, and device type
- The website or search query that referred you to us
- General geographic location (city/country level, not precise)
We do not collect payment card information directly. All billing is handled by secure third-party payment processors.
2. How We Use Your Information
We use the information we collect only for the following purposes:
- To respond to your inquiry and schedule a strategy call
- To set up, manage, and optimize your Google Ads campaigns
- To send you weekly performance reports and campaign updates
- To communicate about your account, billing, or changes to our services
- To improve our website and understand how visitors find and use it
- To comply with applicable laws and legal obligations
We do not use your information for unrelated marketing, sell it to third parties, or share it with advertisers.
3. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to understand how visitors interact with our site. Specifically, we use:
- Google Analytics: To track page views, session duration, and traffic sources. This helps us understand what content is useful and improve the website. Data is anonymized where possible.
- Google Ads conversion tracking: To measure the effectiveness of our own advertising and retargeting, if applicable.
- Essential cookies: Small files required for basic website functionality such as form submissions. These cannot be disabled without affecting site performance.
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. You can manage or block cookies through your browser settings at any time. Disabling non-essential cookies will not prevent you from using our website.
4. Client Data and Google Ads Accounts
When you become a client, you grant EZE Grow access to your Google Ads account for the purpose of managing your campaigns. Regarding this access:
- We access your account solely to build, manage, and optimize your Google Ads campaigns on your behalf
- We never share your account data, campaign performance, spend information, or business details with any other client, partner, or third party
- Access is limited to the account manager assigned to your account
- Upon termination of services, we remove our access from your Google Ads account within 5 business days of your request
- Campaign reports and performance data we generate for you remain your property
All Google Ads data is governed by Google’s Privacy Policy in addition to ours.
5. Sharing Your Information
We do not sell, rent, or trade your personal information. We may share your data only in the following limited circumstances:
- Service providers: Third-party tools we use to operate our business, such as Google Analytics, Calendly, and email platforms. These providers process data on our behalf and are bound by their own privacy policies.
- Legal requirements: If we are required to disclose information by law, court order, or governmental authority, or to protect the rights, property, or safety of EZE Grow, our clients, or others.
- Business transfers: In the event that EZE Grow is sold or merges with another company, your information may be transferred as part of that transaction. You will be notified in advance.
In all cases, we share only the minimum information necessary.
6. Data Retention
We retain your information only as long as necessary to provide our services and comply with legal obligations:
- Active clients: Account data and campaign records are retained for the duration of the service relationship.
- Former clients: Communication records and performance reports are retained for up to 3 years after the end of the relationship for legal and reference purposes.
- Website visitors: Analytics data is retained for 26 months (Google Analytics default).
- Contact form submissions: Retained for 2 years, or until you request deletion.
You may request deletion of your personal data at any time by contacting us at info@ezegrow.com.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct any inaccurate or incomplete information.
- Deletion: Request that we delete your personal data, subject to certain legal exceptions.
- Portability: Request your data in a structured, machine-readable format.
- Objection: Object to how we process your data in certain circumstances.
- Opt-out of marketing: Unsubscribe from any marketing communications at any time.
To exercise any of these rights, please email info@ezegrow.com. We will respond within 30 days.
If you are a resident of California, you may have additional rights under the California Consumer Privacy Act (CCPA). If you are located in the European Economic Area, your rights are governed by the General Data Protection Regulation (GDPR). Please contact us if you have questions about your specific rights.
8. Security
We take reasonable steps to protect your information from unauthorized access, disclosure, alteration, or destruction. Our measures include SSL/TLS encryption for all data transmitted through our website, restricted access to client accounts, two-factor authentication on all management tools, and secure storage of communications and reports.
However, no method of transmission over the internet is completely secure. While we do our best to protect your data, we cannot guarantee absolute security. If you believe your information may have been compromised, please contact us immediately.
9. Third-Party Links
Our website may contain links to third-party websites such as Google, Calendly, or LinkedIn. We are not responsible for the privacy practices of those websites. We encourage you to review the privacy policy of any third-party site you visit.
10. Children’s Privacy
Our website and services are intended for business owners and professionals aged 18 and over. We do not knowingly collect personal information from anyone under the age of 18. If you believe a minor has submitted information to us, please contact us and we will delete it promptly.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date at the top of this page and notify active clients by email at least 14 days before the changes take effect.
Your continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.